In this crazy day and age, most brands seem to be taking 1 of two approaches to creative work;

🚨 Join Our Live Webinar: "Building the Right Creative Team"

📅 Thursday, August 28th | 🕗 8:00 PM CET

We're going deeper into the exact team structures, hiring frameworks, and ROI measurement systems that turn creative from a cost center into a growth engine.

Great creative output doesn't happen by accident. It's the result of intentional team design, strategic role allocation, and understanding the economics of creative production at scale.

Here's what most Founders and Marketing Directors discover too late: that an "affordable" freelancer from platforms costs you far more than their hourly rate.

The real math looks like this:

Total hidden cost: 33 hours of your team's time monthly, plus the freelancer fee.

That's 33 hours of valuable strategic time being consumed by coordination tasks instead of growth initiatives - time that should be spent on campaign strategy, performance optimization, and revenue-driving activities. -Adaora O

And that's just for one freelancer.

Scale that across video, design, copywriting, and social media, and you're looking at hundreds of hours of strategic capacity being wasted on coordination rather than growth.

The creative economy has fundamentally shifted, but most team structures haven't adapted. Here are the three critical failures we see repeatedly:

Managing multiple individual creatives means your marketing team becomes a project management agency. Instead of focusing on strategy and growth, they're chasing deliverables and managing personalities.

Every freelancer interprets your brand differently. Without centralized brand management and style consistency, your creative output looks like it comes from different companies.

Individual freelancers can't scale with your business. When you need to go from 4 pieces of content per month to 20, you're starting from scratch with new talent, new onboarding, and new quality control processes.

After analyzing 100+ creative projects across companies from $1MARR+, we've identified the team structure that consistently delivers measurable ROI:

This structure provides the specialization benefits of multiple freelancers with the coordination efficiency of a single team.

The beauty of a properly structured creative team like this model is that it scales with your business: as you need to deliver more marketing and creative projects, you do so with the core team and via a platform like AMAKA.

Each expansion builds on existing processes and brand knowledge, rather than starting from zero.

So there's no

❌ bloated agency fees

❌ onboarding of new hires each time

Stop measuring creative success by vanity metrics. Here are the KPIs that correlate with business growth:

The companies that will dominate the next decade are already building creative teams that can adapt to AI, changing platforms, and evolving consumer behavior.

Key characteristics:

📅 Thursday, August 28th | 🕗 8:00 PM CET

We're going deeper into the exact team structures, hiring frameworks, and ROI measurement systems that turn creative from a cost center into a growth engine.

In this no-fluff webinar, we’ll break down:

✅ How to ensure creative ROI

✅ The team structures that scale

✅ What doesn’t work in today’s creative economy

Plus: Live Q&A where we'll troubleshoot your specific creative team challenges.

Limited to 100 attendees for maximum interaction. No pitch-fest, just actionable frameworks you can implement immediately.

Can't make it live? Register anyway—we'll send all attendees the recording and our exclusive "Creative Scaling Playbook" used by 50+ companies to optimize their creative operations.

Questions before the webinar? Drop them in the comments below. We'll address the most common ones during the session.