Author: AmandaTayteTait
Hey creators! Ever wonder why your pitches to brands seem to vanish into a black hole? You're not alone. After chatting with tons of creators this year, we noticed a pattern – some key mistakes are tripping you up before you can land those dream collaborations.
But fear not! Let's crack the code on these common pitfalls and turn you into a brand-pitching pro.
Mistake #1: Speaking in Vague-Speak
Imagine this: your inbox explodes with an email that says, "Hey, I'd love to collaborate!" Would you have a clue what kind of partnership they're after? Probably not. Brands are busy, and wasting their time deciphering your pitch is a recipe for a "maybe later" response.
Fix It! Be Specific!
Instead, tell them exactly what you have in mind. Think: "I'd love to create a series of Instagram stories showcasing your new athleisure line and how it helps me crush my fitness goals!" or "I'm interested in writing a sponsored blog post about how your eco-friendly cleaning products align with my audience's sustainable living values." See the difference? This clarity shows you've put thought into it, making them more likely to say yes!
Mistake #2: Pitching With No Direction
Ever say something like, "I'm open to working with you in any way!" It might feel flexible, but brands see it as you being unprepared and unsure. Not cool!
Fix It! Choose Your Weapon!
Before reaching out, decide what kind of collaboration you want. Think product reviews, sponsored content, or maybe even a long-term partnership. Then, communicate it clearly! "I'd be thrilled to film a dedicated YouTube review of your new gaming headset, highlighting its features to my audience of hardcore gamers." This shows initiative and makes a stronger impression.
Bonus Tip: Level Up Your Pitching Game!
Ready to turn your pitches from "meh" to "YES PLEASE"? We've got your back! Our FREE Pitching Guide includes 5 customizable email templates that'll take your outreach to the next level.
But Wait, There's More!
Join our Creator Partner Program and unlock exclusive benefits:
Direct learning from our Founder and CEO!. Office Hours with the AMAKA team!
Get personalized advice and crush those brand-landing dreams.
Let's stop making mistakes and start building those brand partnerships! Apply to the Creator Partner Program today and take your creator journey to the stratosphere!